What does the HubSpot partner level mean?
HubSpot created its partner programme to aid (future) HubSpot users in choosing a partner. Reaching a specific ‘Partner Tier’ is an achievement, which allows users to set themselves apart from other partners. This because it demonstrates they have a certain experience with and knowledge of HubSpot. In addition, users can choose a (local) partner that suits their needs and organisation. For example, a partner who not only has knowledge of HubSpot, but also of implementation, or offers other services that can help users’ organisation grow.
What partner levels are there?
New partners will become either a ’Solutions Provider‘ or ’Solutions Partner’. Once certain results have been achieved, they reach a new partner status: Gold Solutions Partner, Platinum Solutions Partner, Diamond Solutions Partner or Elite Solutions Partner.
Various aspects will be taken into account when it comes to evaluation. For example, monthly turnover will be considered, but also customer retention, involvement, knowledge within the organisation, acquired certificates, etc. The status of HubSpot Partners is evaluated periodically and adjusted if necessary on the basis of statistics/results achieved.
Is a higher tier always better when choosing a partner?
No. But it does give an indication of the partner’s experience with HubSpot and possibilities for the organisation.
When choosing a HubSpot partner to work with, we advise you to look at:
- What other services they offer that you may want to use
- Which partner can take the complexity out of implementation projects
- Which partner can provide practical advice
- Read reviews from existing customers
- Certificates obtained within the partners organisation
In practice, it will often be a question of combining practical elements, such as knowledge and services, with a company that ‘feels right’. On the partner page in the partner directory, in addition to reading the reviews, you can also view the acquired certificates. This allows you to see how a specific organisation can help you.
BrixCRM current partner status: Diamond Solutions Partner & Advanced Implementation Certified Partner
In 2019 BrixCRM decided to add HubSpot to the companies’ services. After completing the partner onboarding process, BrixCRM began actively deploying HubSpot as a customer solution in 2020. Previous experience in implementing other CRM solutions, software development, and knowledge of complex implementation projects within organisations, made BrixCRM a worthy partner for HubSpot. In August 2020 the organisation achieved the prestigious feat of being the first Advanced Implementation Certified (AIC) partner in the Benelux. By obtaining this certification it has become easy to distinguish ourselves from other partners when it comes to CRM implementation, software integration and data migration. Subsequently, the Diamond Solutions Partner status was achieved in July 2022. A particularly impressive achievement for the company; achieving several statuses in just a short period of time.
“Brix in the past 18 months since joining the HubSpot Partner Program have quickly transitioned to being a “HubSpot Diamond Partner”. This is great recognition of the proven knowledge and expertise Brix have in CRM Consulting and enabling customers to connect their HubSpot CRM to any type of application through the Brix Traffix solutions. The future is very bright for Brix with their strong team and innovative approach to enabling customers to use HubSpot with any applications”.
Keith Lally, Strategic Channel Account Manager
HubSpot’s greater focus on the Dutch market
HubSpot offers their software solutions internationally. They are currently active in more than 120 countries. The European market is especially important. This year the organisation is investing more in expanding their global footprint. They aim to attract talent in various countries in order to serve local markets even better, allowing them to provide people greater flexibility in when, how and where they work. One of the current focus areas is the Dutch market, which is why they are opening an office in Amsterdam in September 2022. This will give them the opportunity to offer hybrid and in-office work opportunities to (potential) employees. BrixCRM currently already experiences excellent cooperation with teams within the HubSpot organisation, but we expect that with these developments, lines of communication will be even shorter.
Interested in getting to know us and discover whether we are a good fit for you as a HubSpot partner?
Please get in touch!
